Eirik Kristiansen, Pixel Digital’s CEO, said the entrance of Pixel Bay to the Swedish Gambling Market and getting a permit showcases this places the company for expansion that was ongoing. LeoVegas has obtained an interest in expanding its grip on the eSports gambling market after procuring a significant stake in the parent company of pixel. Bet, Pixel Holding Group Ltd… Sweden is a bit of a force in eSports – it has several players and spends large on eSports.
It is anticipated that this year, Swedish eSports is going to reach its peak and Sports Betting will rise by 14% – double the growth rate of the market – to be worth some SEK350 million. This study had been based on the data of viewership from YouTube and Twitch.